Monday, 30 March 2015

5 Trends taken from SXSWi 2015

The 22nd Annual South By Southwest Interactive Festival (SXSWi) is a 5-day immersive cultural experience focused on emerging technology and forward thinking. It is not a solution for innovation, but about finding ways to move forward – in thinking, perspective, product – so that attendees are enlightened and inspired, ready to iterate and find success.

1. Virtual reality is the new internet
2. Emphasis on experience - understanding consumer behaviour and factors that impact their behaviour
3. Coming together to communicate better - increased connectivity
4. Better living through technology - issues that matter: healthcare and wellness
5. Advocacy for a better internet - social behaviours and digital integrity

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