Sunday, 28 September 2014

MEC's Stuff You've Seen Q3 2014

Welcome back to the latest edition of “Stuff We’ve Seen.” 

In this edition, we’ve again got a great mix of brilliant campaigns, superb creative use of technology, some exciting start-ups and the latest news from the world of media, technology and communications.

Check these out: 
- Brilliant collaboration with a media partner (Slides 3-4): NETFLIX partnered with WIRED MAGAZINE to develop a unique native content experience

- Juxtaposing message and platform: Amnesty International leveraged Tinder (a platform designed for choice) to spread awareness of women's rights (a message about lack of choice)

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