Singapore - While SingTel has clearly marked its territory with the Singapore Grand Prix, StarHub has sneakily planted its logo on the McLaren cars of Jenson Button and Sergio Perez.
As part of StarHub's strategic partnership with Vodafone, both the Vodafone McLaren Mercedes cars carried the StarHub logo on the edge of their cockpits. According to StarHub, it is the first Singaporean company with its logo on an F1 car.
Vodafone makes this privilege available to its partners when there is an F1 race in partner's country, hence the StarHub logo will be on McLaren cars only during the Singapore GP.
"We are proud to be the first Singaporean brand to have its logo on a Formula One car in the Singapore Grand Prix, through our partnership with Vodafone," Jeannie Ong, CMO, StarHub said.
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