Thursday, 24 January 2013

Launch of Say Media

The launch of Say Media, a company that creates and distributes rich custom content in online ads, all on a "Cost per Engagement" buying model begs the question "Are microsites dead?". 

Serving as both a publisher and an ad network, Say attempts to integrate editorial content and advertising and deliver the experience across devices. 

What Say promises is a 100% CPE investment, meaning you only pay per unique engagement with impressions as ‘added value’ while ensuring the ads run across quality sites. The development of custom ad units in association with your clients brand credentials. And they create creatives of the highest quality and maximizes brand lift online. 

As a content publisher, they have 4 categories which include Tech, Style, Living and Food, reaching over 70million passionate and engaged audiences across the APAC region.

Say has inventory across Aus, India, Hong Kong, Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam and MEC has worked with them over several campaigns in Australia.

Click on the links below to check out what Say's work with MEC Australia. 
Paramount's Tin Tin
Transformers
For more information on Say Media 

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